£4.25m investment lines up ten openings for emerging chocolatier
London-based chocolatier Love Cocoa is looking to open 10 stores over the next three years after raising a £4.25m investment.
Founded by James Cadbury, a descendant of the famous John Cadbury, Love Cocoa currently operates through its online store, but it hopes that the injection of cash will help fund the opening of bricks and mortar stores.
The investment, funded by entrepreneur and author Richard Koch, is also expected to contribute to further distributing Cadbury’s H!P Chocolate oat milk brand, as well as help deliver growth of its senior management team through the appointment of a new finance director and head of marketing.
James Cadbury said: “Retail is moving to an omnichannel approach, and we see the opportunity to innovate with our new stores offering unique, experiential moments,” he added.
“Alongside that, consumers are wanting to come back to the high street and that gives us the opportunity to deliver sensory chocolate experiences that simply can’t be achieved shopping online. We see this as a real game-changer for the business.”
Rival chocolatier Hotel Chocolat recently expressed its ambition to open 50 new UK stores.