Phase Eight unveils new concept at Centre:mk

Phase Eight has debuted its new flagship store concept at Centre:mk in Milton Keynes.

Relocating from its former unit, the retailer has taken a 1,734 sq ft store on Silbury Arcade, offering a range of women’s fashion including event wear and day-to-night looks.

The retailer is aiming to responsibly source 80% of its products by 2025, in tandem with Centre:mk’s 100% diversion from landfill scheme.

Caraline Money, global group retail director at TFG Brands, the owner of Phase Eight, said Centre:mk is a destination in which it has “always traded beyond expectations”.

Kevin Duffy, centre director of Centre:mk, said: “Centre:mk continues to enjoy strong demand from leading brands, with Phase Eight being the latest brand to make a significant commitment to the centre, it is a clear recognition of its position as a top ten destination in the UK.  As well as being a great fit with our customer, the brand’s ethos, particularly its commitment to sustainability, aligns with our own and it has been great working with the team to realise its vision for Centre:mk.”

The opening follows the recent news that premium international fashion brand Reiss has selected centre:mk for its latest location.  The new store is set to open on Silbury Arcade later this summer.

FMX Urban Property Advisors and CBRE acted for Centre:mk