Abercrombie & Fitch to open two new London stores
Abercrombie & Fitch is set to open two stores in Central London at the end of January.
The fashion retailer will launch the new stores at 325 Oxford Street and 132 Long Acre in Covent Garden.
The new locations – which will stock the brand’s menswear and womenswear collections – will be designed with omnichannel shopping capabilities designed to create an enhanced customer experience.
The Oxford Street store will also feature a bookable mezzanine lounge with a private fitting room.
Scott Clarke-Bryan, managing director of EMEA at Abercrombie & Fitch, said: “Establishing an elevated presence at these iconic shopping destinations is a great way to engage with our customer as we continue to grow Abercrombie in London.
“With these stores being pinnacle experiences in such famous shopping areas, we’re looking forward to showcasing our latest product offering and connecting with both new and existing customers in 2025.”