The Liberty Romford welcomes trio of retailer openings

The Liberty Romford has welcomed a trio of retailers, with 80s Casual Classics, Lovisa, and MINISO all opening at the Redical-owned scheme.

Its first location in the south of England, 80s Casual Classics’ new flagship spans 2,340 sq ft and showcases 70s, 80s, and 90s-inspired apparel. The store also stocks custom-made exclusive products from third-party brands, available only at The Liberty Romford.

Meanwhile, Lovisa has opened a 915 sq ft store at the Romford scheme, stocking its full range of necklaces, earrings, and rings, alongside piercing facilities. Lovisa joins a number of jewellery and accessories retailers at The Liberty Romford, including H.Samuel, Pandora, and Swarovksi.

Finally, MINISO has opened 2,270 sq ft store, following a successful pop-up at the destination. The store – which is the retailer’s first in the London borough of Havering – offers a range of collectible products from brands such as Hello Kitty and Harry Potter, alongside brand categories such as essentials, beauty, travel, homeware, technology, and snacks.

Daniel Tucker, leasing manager at The Liberty Romford, said: “This trio of openings adds to The Liberty Romford’s dynamic brand line-up and is a significant development in this exciting stage of the destination’s elevation. Marking a regional first for 80s Casual Classics, the latest launch for global jewellery retailer Lovisa, and hot off the back of a successful pop-up for MINISO, these three brands are the latest to capitalise on The Liberty Romford’s position as the number one London satellite shopping centre for retail spend opportunity.”

The openings follow Redical’s recent trio of senior appointments. This includes the recent hire of Louise Boorman as tenant liaison manager at The Liberty Romford.