Wingstop continues expansion with Derbion signing
Wingstop is set to continue its UK expansion after signing for a new location at Derbion in the East Midlands.
The American fried chicken restaurant chain – which has over 75 UK locations – has signed a 15-year lease for a 1,700 sq ft unit at the Derby shopping centre.
Wingstop at Derbion will offer the chain’s full menu, which includes wings, tenders, and burgers.
The brand joins a number of food and beverage operators at Derbion including Bear, Burger & Sauce, German Doner Kebab, Nandos, Pizza Express, Popeyes, Wagamama, and Zizzi. Derbion’s F&B operators have invested a combined £1.2m over the past two years with Zizzi’s and Wagamama all undergoing new refits, while Chopstix recently reopened following a significant investment.
Beth McDonald, managing director at Derbion said: “We are pleased to add Wingstop to our thriving F&B line-up, and we believe its offer will really resonate with our younger visitors. Through the additions of innovative and growing F&B brands like Wingstop, alongside the arrival of new leisure activities such as padel and skateboarding, we have created a destination where more people want to come and spend their free time, which in-turn allows our brands to thrive.”
Chris Sherriff, CEO at Wingstop UKI, added: “Wingstop UKI has expanded significantly over the last year, and our new site in Derby will be a crucial continuation of that growth. We’re excited to bring our flavours to a new city and Derbion’s position as a key retail and leisure destination for the East Midlands makes it the perfect home. Thank you to our local community for the continued love and support.”