Redevco brings 25,000 sq ft PUMA flagship to Oxford Street
Redevco has welcomed PUMA to London’s Oxford Street, with the global sportswear brand opening within the transformed ONE James Street building.
Spanning 25,000 sq ft, the new space is the retailer’s largest flagship store in Europe, and features PUMA’s NITRO running shoes, its football boot range, as well as its current range of lifestyle products.
At ONE James Street, Redevco has looked to rebalanced the mix of uses at the building, reducing retail space and expanding office space to meet growing demand for premium workplace environments. The future-proofed workspaces were designed to champion sustainability and wellbeing. Occupiers also benefit from a biophilic roof terrace and pavilion, a business lounge, bookable meeting rooms, a gym, and secure cycle storage.
Deborah Green, head of asset and transaction management at Redevco UK, said: “The opening of PUMA’s flagship at ONE James Street underscores the building’s position as one of London’s premier retail destinations. Welcoming such an iconic global brand is a milestone that reflects our vision to create vibrant, sustainable urban spaces that attract leading names and elevate the West End experience.”