Urban Outfitters to join Sheffield’s Heart of the City regeneration project

20th July 2026 | Jack Oliver

Urban Outfitters is set to join Sheffield City Council’s Heart of the City regeneration project, after signing a lease for a 8,500 sq ft unit on Pinstone Street.

The fashion and homeware retailer will join the likes of Superdry, Fjallraven, Sostrene Grene, Birds & Blend, Weekend Offender, and Lucy & Yak at the development, which is being asset managed by RivingtonHark.

Spanning 1.5 million sq ft, the Heart of the City project has looked to transform Sheffield city centre into a thriving concentration of shops, bars, cafes, restaurants, experiences, apartments, townhouses, and over 330,000 sq ft of occupied workspace.

Sean McClean, director of regeneration and development at Sheffield City Council, said: “It is great to see the momentum surrounding our Heart of the City project shows no signs of slowing down, as we see another retailer secured to move into the development. This builds on recent openings to increase the retail offer in Heart of the City.  Our aim was to transform and regenerate the area of the city centre, bringing people back into Sheffield and we’ve done just that. The city centre is a fantastic place for people to live, work and enjoy.”

Laurence Jones, portfolio director at RivingtonHark, said: “At RivingtonHark we are a trusted partner among local authorities for delivering long-term value across complex regeneration projects. We are currently working with 10 local councils across the UK to deliver vibrant destinations and together with Sheffield City Council we have helped transform the city centre into a flagship location for offices, retail, leisure and F&B operators. With international brands such as Urban Outfitters queuing to become part of Heart of the City, complimented by cutting edge regional and independent brands, we look forward to announcing more new arrivals as we continue to transform the city centre.’

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