Lacoste joins Frasers Plus Designer Outlet Swindon
Lacoste has opened at Frasers Plus Designer Outlet Swindon. With a heritage rooted in tennis and a reputation built around its signature polo shirt, Lacoste brings a proposition spanning fashion, footwear, and accessories to the outlet shopping centre.
Lacoste joins an established fashion lineup at Frasers Plus Designer Outlet Swindon that includes Calvin Klein, Tommy Hilfiger, BOSS, Levi’s, Reiss, Polo Ralph Lauren, and Belstaff, alongside sportswear brands including Nike, Adidas and New Balance.
Nicky Lovell, head of outlets and retail business development at Global Mutual, said “Lacoste sits at the intersection of fashion and sportswear, which makes it a valuable addition to our line-up at Frasers Plus Designer Outlet Swindon. It combines genuine sporting heritage with a strong lifestyle following, bringing something different to the brands already here.
“Our focus is on creating a mix that differentiates Swindon within the South West and gives customers genuine variety when they visit. Lacoste does that by bridging two important parts of our offer with a brand that has its own clear identity and broad customer appeal.”
Tom Stockwin, retail and omnichannel director at Lacoste UK, added: “We’re excited to be opening at Frasers Plus Designer Outlet Swindon and bringing the Lacoste brand to even more shoppers across the South West. Whether you’re looking for iconic polo shirts, premium footwear or timeless wardrobe essentials, our new store will offer customers the opportunity to enjoy Lacoste’s signature style at outlet prices. We look forward to welcoming visitors from 13th August and celebrating the opening with our exclusive gift-with-purchase offer.”