Amsterdam-born menswear brand picks Chelsea’s Kings Road for UK debut

14th May 2025 | Jack Oliver

Amsterdam-born menswear brand MR MARVIS has signed for its first UK store at 52 King’s Road in Chelsea.

The brand, known for its collection of shorts, trousers, and tops, will be entering its fourth market and its first outside of continental Europe when it opens in London at the end of summer.

Originally an online-only brand, MR MARVIS has been working with real estate advisor Savills to focus on its bricks-and-mortar expansion, with the Chelsea store becoming the brand’s 19th globally.

As the brand’s third-largest online market, the United Kingdom – especially London – was selected as the next location for MR MARVIS, as the retailer looks to expand its presence across the region.

Laurie Stokes, director in central London retail and leisure at Savills, which advised MR MARVIS, said: “Securing a site on King’s Road marks a significant milestone in MR MARVIS’ ambitious expansion plans. This prestigious location is expected to play a crucial role in enhancing their market presence and driving their growth strategy forward.

“With this store acting as a springboard for further acquisitions in London and the UK, this move underscores their commitment to establishing a strong foothold in the capital’s most iconic shopping destinations.”

Share

Looking for more retail news? you might find these interesting