Antler opens flagship store on London’s Regent Street
Antler has opened a flagship store at 100 Regent Street in London.
The British travel brand’s new store – which is the first under its new ownership – extends to over 2,400 sq ft across two floors and offers a range of modern and functional travel goods.
Located within one of London’s most prestigious shopping districts, Antler joins the likes of Burberry and Mulberry within the local area.
The Regent Street opening follows four consecutive years of double-digit growth at Antler, with global sales reaching £52m, up by 17% year-on-year. Strategic investment into new product categories including bags and accessories has broadened Antler’s reach beyond core luggage to grow its consumer base, placing the brand on track to reach £100m in global sales by 2029.
Kirsty Glenne, CEO of Antler, said: “The opening of our Regent Street flagship is a defining moment for Antler and a powerful statement of our ambition. This store brings our brand to life as a destination that expresses our values, our heritage and our confidence in the future of physical retail, while creating a new, meaningful way for customers to engage with Antler. Regent Street provides the perfect stage for the next chapter of Antler’s growth.”
Laura Thursfield, retail leasing director at The Crown Estate, added: “We are delighted to welcome Antler, an iconic British brand, to Regent Street. The arrival reflects our strategy to curate a street of best-in-class brands, led by flagship stores that reinforce Regent Street’s global profile. Antler’s opening marks the start of a summer of new arrivals and supports our ambition to create a forward-thinking destination that continues to evolve in line with emerging consumer trends.