Astrid & Miyu makes national debut at Belfast’s Victoria Square
Astrid & Miyu has opened its first store in Northern Ireland at Victoria Square in Belfast.
The contemporary jewellery brand has taken a 1,800 sq ft store at the scheme, which features a piercing salon and a silver recycling scheme.
Meanwhile, beauty brand Space NK is also joining the destination, relocating from its city centre store to Victoria Square. The brand is taking a 3,500 sq ft unit on the lower ground level, adjacent to Reiss, AllSaints, and Astrid & Miyu.
Space NK will sit alongside complementary names such as Rituals, Sculpted by Aimee, and The White Company.
Russell Banham, UK Head at Commerz Real, asset manager of Victoria Square, said: “Astrid & Miyu selecting Victoria Square for its debut and Space NK relocating into the centre are very strong endorsements. As with the signing of Bershka earlier in the year, they highlight how important our asset is for brands, whether they are taking those first steps in a new market or are established operators seeking the very best space Belfast has to offer. They add another layer to our compelling tenant mix, extending our offer and creating more reasons for people to visit.”
The news follows the recent announcement that Bershka has also signed for its city debut store at Victoria Place, taking a flagship 17,500 sq ft unit on the upper ground level. It joins Pull&Bear, which has relocated to create a new store triple the size of its original, Loake, which opened a 1,032 sq ft space, and LEGO, which opened last week.
Lambert Smith Hampton and Savills are joint agents for Victoria Square. Victoria Square is managed by the Lambert Smith Hampton’s Belfast office.