Braehead Shopping Centre completes flurry of signings as sales and footfall surge

Braehead Shopping Centre in Glasgow has completed a number of new signings, as the scheme reports an increase in sales and footfall.

These signings include cosmetics retailer BPerfect, which is set to take a 928 sq ft unit at the scheme.

This comes as technology retailer and services provider EE upsizes at the scheme, opening a new 6,704 sq ft concept store, following the success of similar formats at Birmingham’s Bullring and Bluewater in Kent.

This comes after recent investment from JD Sports at Braehead, with the retailer set to open a 18,000 sq ft flagship at the scheme.

Meanwhile, Snowflake Gelato will make its Glasgow debut at Braehead in a new mall kiosk.

Reflecting demand from occupiers, tenants have committed to investing £10m in their stores over the course of the year so far. In total, 16 tenants have renewed or extended their leases at the scheme in 2025.

These new signings come after Braehead Shopping Centre welcomed record visitor numbers in the year ending June 2025, with an increase in footfall and spend by 4% and 3%, respectively, when compared to the same period in 2024.

Huw Kmiot, associate director of asset management at Pradera Lateral, said: “2025 is shaping up to be a pivotal year for Braehead.  With strong trading performance, a wave of exciting new lettings, and meaningful reinvestment from our existing brands, we’re seeing our strategy deliver tangible results and are building momentum for a strong end to the year.”

The results follow the launch of Braehead Ambition, the strategic partnership which aims to align the marketing of Braehead Shopping Centre, XSite, and Braehead Arena. Braehead Ambition is backed by a board, comprising SGS UK Retail – which owns Braehead Shopping Centre – as well as TDL Media and XPE Group Plc. The partnership is being delivered by a team which includes Pradera Lateral, Savills, BWP Group, Lunson Mitchenall, BGP, and Metis Real Estate.

Braehead is asset managed by Pradera Lateral, with Lunson Mitchenall and Savills retained as leasing agents.