Columbia leads pair of new signings at London Designer Outlet
24th September 2025 Sportswear and outdoors retailer Columbia has signed for London Designer Outlet (LDO), as New Era also prepares to join the Wembley Park outlet scheme. Columbia has signed a 10-year lease for a 2,210 sq ft unit, with the store set to open this autumn. The outlet will offer a range of activewear including jackets, hiking gear, and shoes for men, women, and children. Meanwhile, New Era has also joined LDO’s line-up after signing a five-year lease for a 1,339 sq ft space. The US-based headwear and accessories retailer will bring a range of licensed merchandise products from leagues such as the MLB, NFL, and NBA. Alongside these new signings, LDO has also signed new lease agreements with sportswear brands Asics and Champion. Both retailers have been relocated to new spaces, taking 1,818 sq ft and 1,640 sq ft respectively. These new signings and renewals follow 11 new lettings and relocations at LDO during the past 12 months, totalling 15,759 sq ft. This included the arrival of Crocs, French Connection, and Rituals, as well as a first outlet store for MINISO. Matt Slade, retail director at Quintain, said: “It is great to welcome Columbia and New Era to LDO as we […]
