Dune continues expansion with Lakeside opening

23rd September 2024 | Jack Oliver

Footwear retailer Dune London has continued its expansion with the opening of a newly-relocated store at Lakeside Shopping Centre in Essex.

The new store has a sales floor spanning 1,597 sq ft and is fitted with the brand’s new premium concept, which brings together a neutral colour palette of gold, stone and warm cream tones.

The relocated Lakeside store will house Dune London’s newly-launched AW24 women’s, accessories and men’s ranges.

Dune London’s relocation looks to increase the brand’s overall visibility in the shopping centre, with the storefront featuring a new window tower with integrated media screen.

Howard Oldstein, centre director at Lakeside Shopping Centre, said: “We’re thrilled to see Dune London move into their new, larger unit at Lakeside. This move, coupled with their decision to showcase their new retail concept to UK shoppers with us for the first time, highlights the brand’s success within the centre. We’re excited for our visitors to enjoy everything Dune London has to offer.”

The new opening adds to the brand’s expanding store footprint in the UK, totalling 52 standalone stores and 8 concessions.

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