Leeds’ first standalone Korean beauty retailer to open at Trinity Leeds
Moida is set to open the first standalone Korean beauty store in Leeds after signing to open at Landsec’s Trinity Leeds shopping centre.
Spanning 1,400 sq ft, the store will open in mid-August and offer a range of authentic Korean skincare brands, including Dr. Althea, Beauty of Joseon, Tirtir, Medicube, and Biodance.
The opening comes amid a period of significant leasing activity at Trinity Leeds, which has completed 21 leasing transactions over the past year, including to Lane7, Footasylum, LEGO, and Schuh.
Landsec said the signing reflects its continued focus on introducing distinctive brands that respond to evolving consumer preferences, with Trinity Leeds acting as a launchpad for brands looking to introduce new concepts to the city and connect with its large and diverse student population and younger shoppers.
Clare Dutton, portfolio director at Landsec, said: “As Leeds’ leading retail and leisure destination, Trinity Leeds continues to attract brands from around the world looking to bring something new to the city. The arrival of Moida is another great example of that, introducing Leeds’ first dedicated K-beauty retailer as consumer demand for Korean beauty continues to grow.
“Leeds has a large population of younger shoppers that’s highly engaged with global beauty brands, making it the natural home for Moida’s first standalone store in the city. It’s another example of how Trinity Leeds continues to evolve its retail offer ensuring the destination remains the first choice for brands looking to successfully reach a Gen Z audience.”