Oseyo to open largest UK store to date at Newcastle’s Eldon Square

Oseyo is set to open its largest store to date in the UK at Eldon Square in Newcastle.

The Asian supermarket retailer will open a 20,000 sq ft store at the destination, its first location in the North East. The space will offer a range of Korean and Asian foods, toys, stationery, homewares, and electronics.

The store will also feature a range of trend-driven experiences, including photobooths, claw machines, and a dedicated Korean beauty section.

The Eldon Square opening marks the next step in Oseyo’s expansion into the North of England, with the new store joining existing locations in Manchester and Sheffield.

Bernice Nesham, director of asset management at Pradera Lateral, said: “Starting in 2015 with a small shop on Tottenham Court Road, Oseyo has been reinventing the Asian supermarket industry in the UK over the last decade. We are thrilled to have such an innovative and disruptive brand select Eldon Square as both its largest store and its first in the North East. From new brands like Oseyo to the opening of our new multi-use leisure offering Freight Island, Eldon Square is charging into the future of bringing the very best experiences to our visitors.”

Isaac Kweon, operations director at Oseyo, added: “Following the success of our other Northern stores, we were drawn to Eldon Square for our biggest and newest site due to the city’s strong student population, vibrant food culture and diverse audience demographics. These factors, when coupled with the exciting transformation afoot at the centre, leave us with great confidence that our new site will be a massive success.”