Retail and leisure advisor unveils new identity

1st October 2025 | Jack Oliver

Lunson Mitchenall, the independent retail and leisure advisor, has unveiled a new identity and will now operate as LM.

The group said the change is not only in name and appearance, having welcomed six new team members, completed over 700 leasing transactions, and advised on investments exceeding £100 million in 2025 alone.

LM currently acts on over 60 retail and leisure destinations across the UK, working across agency, investment, and lease advisory.

Neil Hockin, joint managing director at LM, said: “It’s an important moment for LM as we step into a new era with an identity that honours where we’ve come from while capturing how we work today. This rebrand has been carefully developed with our team and industry partners to ensure it represents the business we are now, and the ambitions we have for the future.”

John Griffin, joint managing director at LM, added: “While the name has been streamlined, LM continues to carry the weight of decades of experience and proudly symbolises our innovative, ever-evolving approach – challenging convention in retail and leisure, embracing fresh perspectives, and delivering advice that makes an impact across the sector. At a time when the retail and leisure industry continues to evolve at pace, LM is focused on helping our clients navigate change, identify opportunities, and deliver results.”

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