The Portman Estate signs five new brands to West End portfolio

25th April 2024 | Jack Oliver

The Portman Estate has announced that five new brands are set to open within its Marylebone portfolio, including Moco Museum’s first location in the UK.

Moco Museum will be joined by Maculara, Zula Burger, WatchHouse Coffee, and Mandy Zhang Art.

Opening this summer, Moco Museum will open its third largest location in Europe at The Portman Estate’s flagship One Marble Arch development. Taking 25,000 sq ft of space across three floors, the art museum will look to create a new major cultural destination for London.

Meanwhile, independent eyecare specialist Maculara will open a debut store at Regent House, Edgware Road in the summer. Offering a range of premium eyewear and eyecare, the new store will sit adjacent to Townhouse Marble Arch and will look to bolster Edgware Road’s retail and amenity offering.

Also opening within The Portman Estate’s portfolio is WatchHouse, which will open its 20th coffee house at 60 Seymour Street this summer. Taking 800 sq ft, the independent coffee house aims to champion sustainability and make use of ethical supply chains.

Joining the estate’s food and beverage offering is international restaurant brand Zula Burger, which will make its UK debut at 5 Old Quebec Street. Opening this summer, the 1,750 sq ft restaurant marks the brand’s first site in London since opening in Istanbul in 2017. The burger restaurant will join Chourangi and Blank Street Coffee on the pedestrianised Old Quebec Street, just off of Oxford Street.

Finally, Mandy Zhang Art has opened on the ground floor of 16 Seymour Place earlier this month. Aiming to bridge the gap between east and west, the specialist art collection represents emerging artists from Asia and its global diaspora.

This flurry of new lettings follows Great Portland Estate’s signing of Tk Maxx for a 22,500 sq ft flagship at Mount Royal, as well as Superdrug’s ten-year renewal for its existing store at Marble Arch. The Portman Estate owns the freehold on both buildings.

Tom Knight, portfolio director at The Portman Estate said: “This selection of signings will continue the evolution of retail, leisure and culture across The Portman Estate. The arrival of new, independent and global brands is a clear indicator of retail resilience in the West End, and a testament to our vision and efforts to curate a high-quality offering.

“Our new occupiers will diversify experiences across the west side of the Estate, accelerating our plans to drive regeneration in Marble Arch and Edgware Road. The arrival of Moco Museum is a key milestone in the regeneration of Marble Arch into a leading international retail and leisure destination.”


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