Munich brewery eyes UK debut
A Bavarian brewery has instructed specialist business property adviser Christie & Co as it looks to open its first bars in the UK.
Munich-based Paulaner is aiming to work with hospitality entrepreneurs or investment groups with the capability to open up to 10 sites over the next few years.
The brewery is targeting high traffic locations in major towns and cities.
Paulaner opened its first ‘Bräuhaus’, or microbrewery, in 1989, and has since launched in countries as far as Azerbaijan, Indonesia, China, and Singapore.
Its other concepts include the food-led ‘Wirtshaus’, and the ‘Bierhaus’, a traditional German pub.
Hans Neumaier, director of business development at Paulaner’s franchising arm, said: “We want to bring authentic Bavarian gastronomy to the UK. We believe that our different types of pubs, from ‘Wirtshaus’ to ‘Bräuhaus’ are ideally suited to this. We bring brewing expertise and a well-thought-out franchise concept, and in Christies & Co we have a partner with excellent knowledge of the property and Franchise market.”
Simon Chaplin, senior director of pubs, restaurants & franchise at Christie & Co, added: “Offering a unique combination of traditional and modern Bavarian lifestyle, the brand has a proven customer appeal, and a franchise model that works for both sides, so we expect some strong interest in the opportunity.”