Baby and parenting brand Ebebek to make UK debut at Lakeside

Baby and parenting retailer Ebebek is set to open its first store in the UK at Lakeside Shopping Centre in West Thurrock, Essex this winter.

The new store will occupy a 12,378 sq ft unit, offering products for babies, children, and families.

The Turkish brand is aiming to become the go-to destination for parents in the UK, with plans to open additional stores in and around London.

Ebebek joins a number of family-friendly brands which already have a presence at Lakeside Shopping Centre, such as The Entertainer, KidEco, and Babyeze.

Rob Jewell, managing director of asset management at Pradera Lateral, said: “Our team is always looking for tenants that can enhance our centre’s offer to customers, therefore we’re delighted to welcome the first Ebebek UK store to Lakeside Shopping Centre. It joins the existing centre portfolio of over 220 brands, and further highlights our commitment to contracting new and relevant retailers that positively contribute to the overall shopping experience.”

Mr Halil Erdogmus, director of Ebebek, added: “The opening of our first UK store at Lakeside Shopping Centre is a significant milestone for Ebebek UK, and we are excited to be opening in this prime retail destination. Lakeside offers the perfect combination of high footfall and a high concentration of our target parent demographic, making it the perfect location for us.”