Centre:mk sweetens tenant mix with Lindt opening
Centre:mk in Milton Keynes has welcomed the opening of Lindt on Silbury Arcade.
The premium Swiss chocolatier has launched a 1,670 sq ft boutique and joins retailers such as Mint Velvet, The White Company, Space NK, and Reiss.
The Lindt store will feature the brand’s latest design concept, which offers Lindt’s Pick & Mix selection, exclusive gifts, personalisation, and trending flavours.
Kevin Duffy, centre director at Centre:mk’s, said: “Lindt’s opening marks continued investment in Centre:mk by leading brands, and is further evidence of our commitment to providing guests with even greater choice and inspiration. Lindt is a great complement to our existing range of premium and aspirational brands, and is yet another signal of our position as the number one destination in the region and a top ten centre in the UK as a whole.”
Faythe King, director of retail, D2C, and ecommerce at Lindt, added: “We are thrilled to be opening our latest Lindt store in Centre:mk. Our boutique format has performed strongly to date, and we are confident it will resonate with centre:mk’s extensive catchment.”
The opening follows the recent signing of the dessert-led F&B concept Fluffy Fluffy, which will make its regional debut at Centre:mk.