Asda sees boost in second quarter sales

16th August 2023 | Jack Oliver

Asda has seen an increase in sales during the second quarter, which the supermarket said reflects the “strength” of its customer proposition.

During the three months to 30 June, the retailer saw a year-on-year increase in like-for-like sales of 9.6%, with Asda recording revenue of £5.4bn.

Asda cited investment in lower prices and improved quality as reasons behind an increase of 14.7% in own brand sales during the period compared to the previous year. The supermarket’s Just Essentials range, which launched last year, saw sales growth of 87%.

Asda said its clothing and general merchandise had outperformed the wider market, seeing respective like-for-like sales growth of 2.8% and 6.3% during the period, compared to 2022.

Michael Gleeson, Asda’s chief financial officer, said: “The growth in like-for-like sales across the quarter reflects the strength of our customer proposition. Our focus on providing great quality and affordable food, stylish clothing and homewares from George, and the ability to shop when and how they like, is clearly resonating with our customers.”

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