Domino’s wants bigger slice with 2023 store pipeline

4th May 2023 | Jack Oliver

Domino’s says its new store pipeline for 2023 is around 75% greater than last year, with over 30 franchised stores in development.

The pizza delivery chain has also accelerated its restaurant openings, launching 15 new stores in the year to date compared to nine in the same period in 2022.

Domino’s said it has six stores currently under construction and over 35 with approved planning permission. It currently operates 1,274 stores in the UK and Ireland.

This news comes alongside the chain’s trading statement for the first quarter of its 2023 financial year, during which Domino’s saw its total order count increase 2.8% against 2022 to 18 million.

In the 13 weeks to March 26, the pizzeria group saw like-for-like collection orders increase by 23%, while delivery orders were down 4.9%. However, this was still an improvement on the last three quarters.

Domino’s said it had seen an encouraging start to the second quarter, with like-for-like sales and orders up by 10.9% and 5.9% respectively in the first four weeks.

Elias Diaz Sese, Domino’s interim chief executive officer, said: “We are well placed to succeed as we accelerate the execution of our strategy. We are focused on improving our franchise partners’ profitability and we have made good progress in investing in the business and driving operational efficiencies.”

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